Customer Relationship Management Essay Example | Topics and Well Written Essays - 500 words

Customer Relationship Management - Essay Example nett 2.0 which has brought about revolution in different marketing excogitations, like advertisement and many other ideas, the C.R.M concept is equally affected by web 2.0. Through blogs, social media (face book, twitter), the customers are kept in maculation with the organizations. The web 2.0 provides fan pages and other similar links which enable staying in touch with the pulse of flock and customers.C.R.M has certain set of components, and each of them is vital for the overall productive working of C.R.M. each component kit and boodle in a complementing way towards the other and these components are as followingCustomers retention is an important factor. It is cosmos said that a satisfied customer brings along 3 to 4 customers with himself while a dissatisfy customer takes away three to five customers with himself therefore customers response is very important either way. walloping number of enterprises have taken up C.R.M wo rk and processes in their routines within their organizations. These organizations realize the impact of C.R.M and the dividends that fire be extracted through it.Benefits of C.R.M the benefits of C.R.M are multifold. It is a source f direct contact with the customers. C.R.M enables saving eon and through direct methods the direct questions are addressed. Other benefits involve doing more with less that is saving currency and saving time. C.R.M allows working to the will of clients and since clients are the backbone of any given organization, hence C.R.M is the pivot towards the organisational success. Other goals and advantages of C.R.M include reliable measures, enabling of taking on board the customers and then resolving the issues and obstacles congener to the problems at hand and customers demands.Canadas company Bell is C.R.M enabled and it brings into action all the functions which are necessary for fortunate execution of